Commercial video production refers to the process of creating videos specifically designed for advertising and promotional purposes. These videos are intended to promote products, services, brands, or organisations and are commonly used for marketing campaigns across various platforms, including television, online platforms, social media, and digital advertising channels.
Commercial video production involves several stages, including pre-production, production, and post-production. During pre-production, the planning and preparation phase takes place, which includes setting objectives, scriptwriting, storyboarding, location scouting, casting, and scheduling. The production phase involves capturing the footage, which may include interviews, product demonstrations, office or factory shots, and other relevant content. This stage involves using professional cameras, lighting equipment, sound recording devices, and other necessary tools to ensure high-quality video production. After filming, the post-production phase begins. This includes video editing, adding graphics, animations, music, voiceovers, and sound effects. The editing process aims to create a cohesive and visually appealing video that effectively delivers the intended message to the target audience.
There are several factors that we consider when quoting a video. These predominantly revolve around the length of the video and the complexity of the concept. We pride ourselves on not recycling ideas, so no two videos are ever going to be the same. For a general rule of thumb, the more ambitious the concept is, the greater the investment will be due to the amount of time we put into the production process.
We are a youth driven production company who focuses on bringing our trained storytelling and creativity to businesses to elevate their content. We bring a fresh and dynamic approach to video production, harnessing the creativity and energy of our talent. By partnering with OneHouse, businesses gain access to a passionate team that understands their goals and is committed to delivering high-quality videos that align with their brand identity. By choosing OneHouse, you can rest assured that your project is in great hands. We're passionate about telling compelling stories through video and are dedicated to helping your vision come to life in a way that leaves a lasting impact on your audience and drives your success.
1. What Types Of Businesses Could Benefit From A Commercial Video?
Almost any type of business can benefit from a professional commercial video, especially those looking to enhance brand visibility, launch new products, or communicate with their audience more effectively. Get in touch with us today to discuss how your business could benefit from a commercial video!
2. How Long Does Commercial Video Production Take?
The time varies depending on the complexity of the project, usually spanning from a few days to weeks. Each project is unique, so get in touch to discuss the requirements of your project!
3. Do Commercial Videos Actually Help With Brand Awareness?
Commercial videos are a super effective tool for increasing brand awareness by engaging audiences with compelling visuals and storytelling, making your brand memorable.
4. How Long Should A Commercial Video Be?
The ideal length of a commercial video depends on the platform and purpose, but generally, it should be concise enough to maintain viewer interest while conveying the key message. Speak with us today and we can work out the ideal length of your project to achieve your goals!
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